4x3 assisted ELAP Services with the formal branding of their company. ELAP, located in Chester Springs PA and a pioneer in the self-funded insurance industry, turned to 4x3 to develop a polished look for their marketing materials.
Business branding: logo and multichannel marketing
4x3 worked closely with the ELAP marketing team to develop a new logo, stationery package, website, wallet cards and marketing brochure. Close attention was also paid to the website content, site architecture and company's mission. 4x3 interviewed key principals within ELAP to help craft their message.